Slow Food • Slow Food is also simply about taking the time to slow down and to enjoy life with family and friends. Every day can be enriched by doing something slow – making pasta from scratch one night, seductively squeezing your own orange juice from the fresh fruit, lingering over a glass of wine and a slice of cheese – even deciding to eat lunch sitting down instead of standing up.
"The Slow Food movement was founded by Carlo Petrini in Italy as a resistance movement to combat fast food. It claims to preserve the cultural cuisine and the associated food plants and seeds, domestic animals, and farming within an ecoregion. It was the first established part of the broader Slow movement. The movement has since expanded globally to over 83,000 members in 122 countries."
Bra is the hometown of founder Carlo Petrini and is located in an area famous for its wines, white truffles, cheese and beef. Dining has traditionally been way of socializing all over Italy. This town proved to be the perfect incubator for the Slow Food movement.
"Slow Food is good, clean and fair food. We believe that the food we eat should taste good; that it should be produced in a clean way that does not harm the environment, animal welfare or our health; and that food producers should receive fair compensation for their work, and that all people should have access to this good and clean food."
"We consider ourselves co-producers, not consumers, because by being informed about how our food is produced and actively supporting those who produce it, we become a part of and a partner in the production process."
Now in its 22nd year, the growth of the Slow Food movement remains steady, consisting of more than 100,000 members in over 132 countries worldwide. Alongside a multitude of publications produced in the interest of furthering the campaign, numerous food and wine fairs are held globally to extend the reaches of the movement.
"People respond to the growing movement, and the ideas expressed therein, for many different reasons: some have become tired of eating the same foods wherever they go across the globe; some have noticed the degradation of flavor in our food; some are concerned about the health issues raised by an industrialized food supply; some would like to be environmental stewards of the land through the food choices they make. The beauty of Slow Food is that it provides a welcome home for the food lover, the health seeker, and the environmentalist. With all of these interests in mind, our mission is to create a robust, active movement that protects taste, culture and the environment as universal social values."
"The Slow Food Movement is a defiant determination to preserve unprocessed, time-intensive food from being wiped off the culinary map." ~ New York Times Magazine