The Select Registry

The Mast Farm Inn, Select Registry, Distinguished Inns of North America

Select Registry, Distinguished Inns of North AmericaThe Mast Farm Inn is honored to be a member of The Select Registry. Of the nearly 25,000 Bed & Breakfasts and Country Inns in North America, only 350 qualify to be members of The Select Registry. In North Carolina there are 21 members, and this from close to 1000 B&B’s, Country Inns, and Boutique Hotels in Our State.

The Mast Farm Inn, Select Registry, Distinguished Inns of North America
Select Registry is a collection of North America’s most distinctive inns.
Member properties must pass rigorous, on-going quality inspections to gain admission to this unique portfolio.

The association was founded in the late 1960s by Norman Simpson, the "father of Country Inn travel in America." In his pioneering book, Country Inns and Back Roads, Simpson noted that "each member inn is original and unique, a reflection of the personalities and tastes of the individual innkeeper-owners…this was never intended to be a total guide to country inns in the United States and Canada, but rather a carefully selected group of inns. The purpose is to encourage travelers to visit…and to experience this unique type of personal hospitality…"

Select Registry’s mission is to promote and elevate niche, specialty accommodations into a universal, recurring pursuit. We empower like-minded travelers and properties to find one another through authentic and comfortable lodging experiences.

Today, we represent nearly 350 of the "finest country inns, B&Bs, and unique small hotels" from California to Nova Scotia-the very best the travel industry has to offer.

THE SELECT REGISTRY DIFFERENCE • What Makes Select Registry Different? Quality Assurance. Perhaps the most important distinction between a Select Registry member inn and any other is our system of quality assurance. Select Registry carries out a quality assurance inspection of each of its nearly 400 inns. This program involves independent inspectors – not employees of Select Registry – with years of experience in the hospitality industry.

The inspectors arrive anonymously, spend the night, and evaluate the inn based on a detailed point system, which translates into a pass/fail grade for the inn. Inns applying for membership are inspected periodically as are existing member inns.

Not all have what it takes to pass the inspections. Thus, this process provides a guarantee to the traveling public that a Select Registry inn is in a class of its own. A recent Internet directory identified over 20,000 country inns and B&Bs in the United States and Canada. Only a select few are members of the Select Registry. No other online directory or organization of innkeepers has a comparable inspection program. In fact, a recent New York Times article noted that the proliferation of "inns" has resulted in an industry that is misrepresented, lacks quality control, and charges widely varying room rates. With its rigorous inspection program, Select Registry has established quality as a hallmark of its member properties.

Select Registry doesn’t rank our members with diamonds or stars, although many of our members carry the high ratings you’d expect from various groups who evaluate inns and B&Bs. If you’re a member of Select Registry, you’re the cream of the crop. All of our inns are "the best" – and our inspections prove it!

The Mast Farm Inn, Select Registry, Distinguished Inns of North America
A History of Hospitality
• The Association was founded in the late 1960s by Norman Simpson, the "father of country inn travel in America." In his pioneering book, Country Inns and Back Roads, Simpson noted that,

"Each member inn is original and unique, a reflection of the personalities and tastes of the individual innkeeper-owners… this was never intended to be a total guide to country inns in the United States and Canada, but rather a carefully selected group of inns. The purpose is to encourage travelers to visit… and to experience this unique type of personal hospitality… "

When Norman Simpson first compiled a directory of inns, there were 12 properties listed, primarily in the New England region. Today, we represent nearly 400 of the finest country inns, B&Bs and unique small hotels from California to Nova Scotia – the very best the travel industry has to offer.

For many years, the symbol of the Association was a lit lantern symbolizing "the Shining Light of Hospitality." Today, this high standard continues to be an essential component of who we are. In an increasingly impersonal world, the personal touch of a welcoming innkeeper often defines the lodging experience and makes it special. In conjunction with quality, such personal attention is what sets our properties apart. Whether it is a friendly greeting by the owner/innkeeper, a convivial meal, consideration of special needs, or passing along our guidebook as a gift to a new friend, hospitality is ultimately the hallmark of "traveling the Select Registry way."

The Mast Farm Inn, Select Registry, Distinguished Inns of North America
A Brand You Can Count On
• In years past, the registry book in the lobby of hotels and inns welcomed guests and served as a connection between innkeepers and travelers. The historical registry "quill" – the original instrument of guest registration – has been incorporated into our Association’s graphic identity. Preference, distinction, choice and authenticity identify our members as “the best of the best” in an industry notorious for its plethora of "inns" and their varying levels of quality.

Since 1972, millions of copies of our Association guidebook have been printed and distributed by innkeepers throughout North America. These reference books have an extended shelf life, and many are still being used by travelers. This year, nearly 300,000 new guidebooks will be printed and distributed, making ours the largest such referral program and publication of its kind in the travel industry.

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The Mast Farm Inn, Historic North Carolina Country Inn & Restaurant, Valle Crucis, NC















































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